Running an agency

The benefits and challenges of running a slow-growing business

It’s understandable why we’re all so interested in fast-growing businesses, thanks to the drama involved. Will the company in question be able to raise the next round of funding, or will they hit the end of the runway in a ball of flames? Will they be able to hire fast enough to meet their demands, or will the culture implode on itself as people flee to Google or Facebook? Will the company fight off unwanted takeover bids and gain an even bigger valuation, or will they end up regretting not taking the deal? Will the founders end up as multi-millionaires, or just another Silicon Valley casualty? Each option is a juicy as the next, and equally deserving of comment and speculation.

Why do agency account managers exist?

If you've work with a large design agency before, you've probably been assigned an account manager. They tend to be super charismatic people who are good at forming interpersonal relationships, and build a bridge between you and the agency. However you may also wonder what they actually contribute to the project, and why they appear on your bill at the end of the month.

The Death of the Agency Has Been Greatly Exaggerated

If I lived and worked in San Fransisco, the current "death of the agency" debate may have slightly more poignancy than it does in the UK. San Francisco and the wider Bay Area is undoubtedly living through a huge tech bubble, and has been for some time. The slew of new tech businesses quickly hoovered up the local talent, before starting to ship them in from around the country and the rest of the world. This includes dozens of Brits I know who have left these shores for a better life in California.

Introduction to Value Pricing

I think most designers would agree that design has a huge amount to offer businesses in terms of differentiating products, solving complex problems and delivering increased value to consumers. I think most designers would also agree that this ability is often ignored or seriously undervalued by those same businesses.

Most Web Design Agencies Suck

Over the years I've heard plenty of designers moan about their clients. I've also witnessed a recent outburst of complaints against authors and speakers on Twitter. However the group that rarely comes under fire in public, but probably should, are the mass of terrible agencies out there.